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10 Women Entrepreneurs of India 2022

Welcome, 2022!

The year 2021 was no less than a lesson. This year took “We are all in this together” quite seriously. We have learned so many things this year. From what family means to each one to learning and following our passion. “How to start your own business” was googled more than “How to find a job” according to research. We all have seen how people promoted “Vocal for Local” promoting small business stores, offering them a platform itself. And one of the most inspiring things was that women entrepreneurs found a new zenith in 2021.

We all saw how tremendously the Nykaa IPO did in the past year. It did so well, that the founder and owner of Nykaa – Falguni Nayyar became one of the richest women entrepreneurs of India. This made me think there are so many wonderful women entrepreneurs I know of who have been working so hard and with such passion – that I should write something about them.

So, here is a list of 10 Women Entrepreneurs of India to look forward to in the year 2022.

Disclaimer: This is not a survey article; all the rankings and descriptions are the writer’s thoughts and to promote the women entrepreneurs in India.

Falguni-NayarThe business queen did not just wear the crown overnight. She worked 20 years as an investment banker with Kotak Mahindra. It was after those 20 years she left her job to pursue her dream. One of the parts of the dream, as we are all aware of, came into the picture post the Nykaa IPO releases. Nykaa sells online cosmetics, skincare, and wellness products. Now it also has different branches namely, Nykaa Luxe, Nykaa Fashion, and others. The company offers more than 850 brands – both homegrown and international ones and has introduced 35 physical stores. She got the title of “Most Powerful Business” in the year 2017.

The Shark Tank India lady power! Yes, a lot of people had been wondering about the panel for Shark Tank India. But once you know who Ghazal Alagh is, there won’t be a little surprise left. So, Ghazal Alagh is the founder and CEO of the brand called Mama Earth. Yes! The brand has been doing all the talking in the market. There are influencers, celebrities, and people going crazy about the products by Mama Earth. This made-in-India company is led by Gazal and her husband Varun Alagh. Gazal has been vocal about how she came up with the idea for her brand. There were skincare brands in India that have already made a strong space in the market, what was the need for another? How did she think this would make any difference? Well, Gazal has said in her interviews that there were products and brands available for kids and adults but she faced issues with their ingredients when the duo was parenting their child. She said that there were certain toxins banned outside India but were used here. This was what needed to be changed. Mama Earth is a brand no one needs an introduction for. It has already been introduced and Gazal the woman and Mom’s power behind the brand is all in for success and adding a lot of achievements to her list.

Also Read, Things Indian Women Entrepreneurs Should Keep in Mind

Malini Agarwal, you all know her right? Oh, sorry, my bad – MissMalini as she is better known as is one of the most recognized faces on the internet. When it comes to Bollywood – you know MissMalini has got you. So how did her journey begin? And why do we need to look forward to her journey specifically? Well, she founded a lifestyle blog around a decade ago, yes, the time when Digital Media had just been born. She took her passion for writing and Bollywood and mingled it to form MissMalini. Today, MissMalini Entertainment has a reach of over 40 million across every platform and has a huge list of some really powerful investors. She has outgrown herself in the past years from writing a blog to now being a writer of her own book. And the best part is? We think that this is her journey alone – well, she is paving her own path in this patriarchal world along with being a mom. That is definitely telling something about her, right?

The Moms Co. is a wellness brand that has made its space in the market and is ready to grip it strongly more than ever. The founder, Malika is the daughter of an army officer, she is an MBA graduate, a wife, and a mother – ah well, she is the perfect fit for Mom Entrepreneur! Malika has a story a lot of women in India would relate to. She had a simple life, yet she made her own way in her journey to be one of the top entrepreneurs in India.

She has said in her interviews how her husband and she would carry a red suitcase which would be filled with products for her daughter. As she was so used to the baby care products available in London. But at some point, this became a tedious job to ask friends to get diapers, baby lotions, moisturizers from abroad. And had to make a hard switch to Indian Brands. She then knew they would have to make something in India and hence, Moms Co. was born and there is no looking back since then.

Being a wife and traveling is a thing very happily accepted in Indian Culture. Though the culture is changing and now girls are traveling solo not just in India but abroad. Well, do you recall any familiar names who made this culture shift happen? Well, it is a no-brainer – Kamiya Jani! The founder of Curly Tales. Kamiya always wanted to be a news anchor. She started off with her journalism degree and her career being an editor, video producer, and finally being the anchor for ET Now. Kamiya had achieved her dream. But there was something she discovered that changed her life. She always loved going on weekend trips where she would discover new places, visit new cultures and that made her find her wanderlust feeling brimming with all strength. She left her job and founded Curly Tales, an online platform where you find the best places to visit, food to eat, and calm your thirst for traveling!

How does an idea click you cannot guess whatsoever? It could be while you are conversing with an old friend or while you go through your own experiences. Naiyya, founder of BabyChakra found her click when she saw her friends who were new parents struggling with certain problems. She did her research, went through hundreds of QnA threads on Facebook groups, and came with a resort. BabyChakra is a platform where parents can access local services related to parenting, maternity, and childcare. All your problems can get solved – all thanks to BabyChakra – rather all thanks to the mom Entrepreneur – Naiyya Saggi.

Working as a lawyer, fighting cases, and going through laws – Shouger Doshi, the founder of Rainmaker Consultants, knew she always wanted to be the Boss Lady! No one to command her what needs to be done, being seamless, as they say with her decision making. Well, how can someone be so sure about their career – well, Shouger gets it from her Dad. She considers him as an inspiration. She was a little quirky in her thoughts, why do we say so? Normally people want to pave their path just like their parents, especially girls, before marriage. But Shouger wanted to follow in the footsteps of her father accurately. She says, “I knew that eventually that is what I would do once I became a mother but the path was not as easy – being an entrepreneur looks glamorous, behind it there were ounces of blood, sweat, and tears. After entertaining many “what if I fail” thoughts, I decided to go for it, start small and take it one step at a time!”

It took Shouger 8 years to set up three companies and publish a book and make herself a name in the industry. She vividly speaks about her “self-doubt” being the biggest challenge in her journey. In an interview with us, when asked what it is being a mom and an entrepreneur? She said, “Being a mother is the most amazing, life-changing experience and all the moments with my son from the best part of my life. Being a parent is not my only identity – I am also a daughter, a wife, a sister, a business owner, a pet mom, an author and I like to don the many hats that life has bestowed me with” She adds “ So, I balance it by having great teams in place both at home and at work and by scheduling on Sundays for the entire week

Founder and CEO of Brand Communications, Tripti Gandhi, learns her own way – the skill, rather than the art of being an entrepreneur. She has 12 years of experience in the field of PR and marketing. Influencer marketing has become a thing today, with so many creators on the rise, Tripti has paved a path in the market where she is among the pioneers in the industry. She has not only managed her house, kids, like all of our amazing mom entrepreneurs in the list mentioned above but has made her a strong space in the market. Starting with a small team of 10 to 15 clients in her clientele, today, her company boasts a clientele of 300+ all spread across different sectors both domestically and internationally.

Another amazing addition in our list of Mom Entrepreneurs is Tejal. From her website to her Instagram page, you get the glimpse of her life. She has so much aesthetics and makes engagements an effortless gig. Her business The Mommy Network offers you services from getting you connected with different brands to offering you marketing and other services.

 

Baby Wearing and Parenting with compassion – reads her Instagram Bio. There is a thing about mom entrepreneurs she not just focuses on her business but keeps her family – along with her kids so compassionately. She is a proud mom entrepreneur. Sharing her experiences with her audiences, making them connects, answering their FAQs is all her page is about.

Oh, dear Lord! What an amazing list of mom entrepreneurs to look forward to. This is the India we all have been anticipating – the world where women entrepreneurs boast their success not just like any other business but tackling their houses and keeping in check with their children. We wish to add more names to our list each and every year!

 

 

What is IPO?

We all have been hearing so much about the IPO’s off-lately. People are talking and raving about it left, right, and center. But what is an IPO? What is the hype about it?

An IPO is an initial public offering that is open to people when a start-up or any organization decides to go public. In short common man can buy their shares from the stock market. Now, when I was looking up to know more about the entity, I was a little surprised to see the number of e-commerce platforms coming up and showing tremendous results. We all are well-aware of the Nykaa and Zomato IPO hurrah, right?

Flipkart is one of the most promising e-commerce markets in India. It has driven a lot of traffic and made numerous customers. It is definitely a pioneer in the e-commerce business in India. E-commerce is not just receiving a lot of traffic but eventually has proven to be the barrier to employment. From the delivery persons to the marketing, and customer care personnel. The employment rate has increased tremendously and played a handsome role in promoting the same. Flipkart is one of those platforms.

Zomato, a food-based e-commerce platform came into the limelight when it was subscriber 38 times. While the other amazing start-up that shined itself in the dark was Nykaa, which was subscribed whopping 80 times! Woah. Now, what do we see common in these two specific IPOs? Yes, they both are e-commerce platforms. We all are aware somewhere that digital is playing a tremendous role in today’s time and IPO is one of the sectors where it has shown amazing results.

So, if you are planning to buy an IPO, here are something that you must keep in mind.

  • Check the past performance, before investing:

This is one of the most common rules before you are investing in any asset. Doing a thorough background check of the company you are about to invest in. Take Nykaa as an example, where you can observe that the company was enjoying success. It is important to know about the basic numbers in the financial market, of how the coming was performing.

  • Assess and evaluate the company:

Now, post you have known about the company’s individual financial know-how. It is time to compare it to its peers. This way you get a fine idea of where does the company stands.

  • Read the prospectus carefully:

When I was initially applying for the IPOs, I too was not aware of what is with the prospectus? But in order to understand the company’s financial status, the prospectus would be a Bible to you. You come to know about the company details, the past performance and overview summary.

  • Don’t fall for the Hype: This is the most important step! Beware of investing anything that is being hyped. Paytm, the e-commerce platform for digital payments was one hype that targeted a lot of people. And today, the share prices of Paytm have reached almost half their price!

So, this is what are the things to be kept in mind while you invest in an IPO. Today a lot of e-commerce platforms are becoming public. So, you need to be very wise in what to put your money in and where not.

Growth Matters Forum is a community for business owners to explore ideas, streamline growth and create an impact. Join the community here.

All my readers, who have been a part of my extended family, know my journey so well. Sometimes, while I am writing my blogs, I feel no less than having a conversation with my people. And you are aware of how I have been working on my blog – as an influencer, a mom, travel, and lifestyle blogger – I also take care of my family. Rather, run my family.

My routine life is no less than a surprise sometimes. Each day is so different than the other- especially when it comes to food. Breakfast and dinner are rather easy to manage. But when it comes to the evening snack time, which happens to be Angel’s and Aarti’s favorite time of the day, each day is a surprise! Well, not just for my children, I am sure a lot of moms would relate with me on this. Snack time is no less than fun-filled banter with the kids. Everyday questions such as “What’s in for snacktime today? Mumma, what’s new? Something tasty? Something fun?” bring along numerous yes-no conversations. Am I right? Or Am I right!

Kids will always want something that is yummy, exciting, and fun, which translates to junk food in their minds. As a mother, like most of you, I am not comfortable giving them junk food every day. But I certainly do not want this banter daily around snack time – it is anyway hectic to decide what snacks to make. But, but – I am not here to share with you my sad story rather give you a solution to this banter that I found. 

Healthy noodles?

You read that right! Saffola Oodles, as quirky as the name, is instant noodles, but with a twist. It is a #NoMaida noodles. It is made with whole grain oats. Just like any mother, I was skeptical to try this as there are numerous products in the market available which claim to be “no maida” but we all know the reality behind them, right? So, I checked the ingredients- and as it turns out it has 0% Maida, these are Oats Noodle. And it has a very yummy masala taste, which is loved by my kids! You can vouch for my words that your kids would absolutely enjoy their snacktime now! It comes in a unique ring-like shape, which not just grabs the kids’ attention, but the shape also makes it easy to eat with a spoon or a fork and is easy to chew.

And the best part? It just takes 5 minutes to prepare! Isn’t that great? Also, you can customize your Saffola Oodles, there are some amazing recipes you can try out with it. My favorite way is to add finely chopped veggies in the noodles so that the kids also take their veggies intake. I love it when I make my own recipe of healthy noodles in a soupy consistency, the masala, the taste, and the slurp! To be honest, it is so yum, I would have never been able to guess that it is a healthy snack, but I think I am pleasantly surprised ���

 

We have all grown up hearing success stories of amazing people. How one finds its own path goes through a gazillion of barriers, sometimes, and yet succeeding. Success stories are often motivating to hear and read. Sometimes they inspire you to follow their footsteps while others carve their own path. I discovered I was among the second type. I have been very vocal about my journey – beginning as a passion, a hobby – I have carved out my own journey. Taking each step as a learning ladder. Falling, pausing, and yet again marching ahead.

Now that I look back, young Snehalata would be so proud of what I am today. Taking my blogging journey as a hobby nurturing it ahead by making it a career, when none considered it one! I never wanted to make fame out of it, it was always a happy place, my blog. So, while I went a step ahead, I learnt it is my happiness with writing, sharing and creating ideas, I never pressurized myself, as it was always me being happy. And I never had to.

Well, my taste and interests in blog themes and the slow transition will definitely tell you about my blogging journey. Beginning with the love for food – starting sharing my food blogs, slowly the interests in fashion and beauty products representing my views on xyz products. Traveling, one that has another place in my life, I shared my travel stories. Amd today being a parent – sharing my experience that I went through so that others can learn from my tricks, tips, and learnings.

And today I very proudly share my journey in each sphere on my blog. While seeking myself, within me – I found my Blog and somehow it became my happiness. The way I would like to call it my happy place. I am sure you too must be having your happy place, or something that fills happiness in you and that represents you in the best way! Seek for yourself, you will always find happiness.

Mandatory line- This blog train is hosted by Ruchie (wigglingpen) and Rakhi (Lifethrumyeyes) and sponsored by Anveya living

 

CHOOSING A HOME INSPECTOR

Before you plan to buy a home it is better to get a professional home inspection done. In most cases, you can make the purchase only if you are satisfied with the inspection like the Whistler Homes for Sale. Thus if you do not approve of inspection results one can cancel the contract, get the deposit, and get the contract null and void. Also, if you desire you can negotiate with the seller and reduce the price or make the repairs to resolve the existing problems. Thus a home inspector is required so that you do not face any issues. Therefore if you are looking for Calgary homes for sale then first connect with a home inspector.

Also, after inspection, if you observe that there are no problems in the house still getting a house inspection done will be of immense help. It helps you to ascertain the real value of the house. The home inspector gives a report which can help in either getting loan or further lending the house. A good house inspection gives you valuable insights in the property for future maintenance and repairs. The inspector will help you to make an informed decision regarding the actual cost of the house versus what are paying and if there is any difference then it can be sorted.

Thus it is clear that one should always be the best home inspector as the home is a fixed asset and will stay there for long. It is a fixed asset thus one should be careful before making the investment. Therefore to choose the best home inspector considers the following points:

  • Choose the inspector who wants you around the complete process of inspection- It is advisable to have the clients during the inspection process. It is desired to have a completely transparent process so that there are no hidden factors or loopholes that are discovered later on. Thus if you want to get a home inspection done ask the home inspector if ha the provision for you to be there or not. Explain to him why it is important so that he can explain to you the complete merits and demerits along with the pricing aspect. Thus as a buyer, you are in a much better position to ascertain things and be satisfied with the valuation process. If the home inspector does not allow you then it could signify any discrepancy in the process thus avoid going with such a home inspector. Therefore make it mandatory that the home inspector takes you for inspection rather than just showing you the report towards the end.
  • Check their experience- it is important that you select a home inspector who has experience in the task. There should be reviews about them on their website. Client testimonials along with home reports and a sample report will signify the working of the home inspector and whether or not you should go with them or not. Check the reports if they have clarity in their reports or not. How the reports are formatted. A good report should identify the defects, explain what their implications are, and give suggestions to improve them. A good report should have photos and if these are missing then it is a red sign and you should not opt for the home inspector.
  • Verify if the inspector is a member of ASHI, NAHI, InterNACHI, or any other professional inspector groups- it is mandatory that one chooses an inspector from any professional group. If the inspector is not associated with any professional groups then it is a red sign. Association from a group assures the quality of work or provides a guarantee that the home inspector is professional and has the required training. Also, it shows that the home inspector has an idea of the trends in the market and works accordingly.

Therefore once the above points are clear and the home inspector whom you are considering then it will further help you to get the property of your choice. Thus as much important, it is to find the property finding a home inspector is also of equal importance.

Balzano Yoga Blender

Including fresh fruits and veggies in your daily diet is a great habit to develop. It is a better idea to add fruits and vegetables into your diet if you are too lazy to cut them and eat them raw. You got it accurately. It is about squeezing fruits. Juicing will be easy if you have a decent juicer in your kitchen.

balzano juicer

Nothing beats a glass of fresh, delicious fruit juice before leaving to work or after returning home. To do so, you must first find an excellent juicer that meets your requirements.

A cool glass of morning juice might help you feel more energized and get your day started on the right foot! With the help of Balzano Yoga Blender, you can make mouth-wateringly delicious juices in a matter of minutes! What’s impressive about this blender is that it keeps the nutritional worth of fruits and veggies intact, allowing you to get the benefits. It also saves you time by providing you with a selection of healthy juices at the touch of a button!

Description:

The Balzano Yoga Blender has a novel Cyclonic Motion and an incredible 600W engine that guarantees excellent outcomes in a short measure of time! The blender is easy to clean and has a minimal plan that occupies little room on your kitchen counter.

The Balzano Yoga Blender Auto Seed Separation tool is a one-of-a-kind feature.

What more can the Balzano do? Why is it so expensive? Should you purchase it? Our article answers these questions.

Features of Balzano Yoga Blender

  • Super Quiet

The yoga blender is extremely quiet, with noise levels below 60 decibels, thanks to its moderate pace and precisely constructed assembly.

  • Save time, and it’s simple to digest

You can save time in the kitchen by using auto seed separation, and you won’t have to eat fruit seeds with little nutritional value.

  • The technology of stone grinding

The only blender that does not chop fibre and instead chews it between the teeth of specially designed plates, getting maximum nutrients from ingredients organically.

  • Technology for a cyclonic waterfall

The meals revolve in a cyclonic motion and are stone ground/repeatedly chewed; just like yoga and Ayurveda prescribe, we chew the food 32 times before eating it.

  • The texture can be controlled.

With the yoga blender, you can now fine-tune the smoothness of your drink. The only blender with a low speed and naturally pre-chewing of fibre in juices, smoothies, and soups, resulting in low oxidation and nutrient preservation.

Pros of bender:

  • It is known to create more squeeze than another juicer, henceforth gainful for colossal families. You can deliver a new glass of juice in less than a moment with the machine. It will save a lot of time, especially for a large family. They wouldn’t need to go without the nourishment they require.
  • A few groups accept that since juice machines prepare juice so rapidly, a large part of the essential supplements is lost all the while. In any case, the opposite is valid for Balzano Yoga Blender. Without warming or harming the supplements fundamental by the human body, the Balzano ensures valuable proteins.
  • Individuals as of now live in a swift-moving and rushed environment. They disregard the significance of eating and even eating regimens. Individuals go to juices to top off their bodies with the supplements they require.

Cons of blender:

  • It is powered by the mains and doesn’t consist of a battery.
  • Another component to consider while making juice is the sugar content, as the organic product may rapidly raise the sugar content of a generally good smoothie.
  • Another potential burden is the expense. The high cost of cold squeezed juice is referred to by numerous individuals as motivation to keep away from it.

Conclusion:

The lone blender that utilizes an old-fashioned Ayurvedic strategy for squeezing and mixing, extricating 100% sustenance with fibre included, actually like biting and ingesting leafy foods. It guarantees that the entirety of the supplements from the veggies and organic products are conveyed to your body through the juice while likewise saving you time. Exploit the most innovative possible solution.

Online Gaming

I’m sure playing games was your favorite pastime as a kid. Let’s go back in time! Do you return home from school, having your lunch, completing your schoolwork, and hanging tight for different children in the structure to gather you to mess around?

Wasn’t that always your favorite part of the day?

Given the significance of dynamic free play in physical activity, the drop in physical gaming in kids adds to the proof of a decrease in play. There is a growing body of data indicating children’s physical activity is declining, especially as they get older. Parental monitoring or encouragement, parent’s job obligations, parent’s risk perception, and neighborhood (urban versus rural) are only a few examples.

Even though it is obvious that dynamic free play is helpful to kids’ wellbeing and prosperity, not all play is dynamic, and not all genuinely uninvolved play is unsafe. Data shows the evidence for video game play’s educational and developmental effects. As long as active and free play are balanced, all sorts of play can potentially contribute to a child’s healthy growth. Play is essential for a child’s health and well-being, as it provides the groundwork for adult behaviors that influence adult health and well-being. For a variety of causes, the play has evolved over the years.

Will this generation’s children have the same recollections as their parents? Since a considerable lot of them invest their energy in a virtual world playing computer games, the appropriate response is no doubt no.

Physical gaming era

Hopscotch a famous jungle gym game in which members throw a minuscule article into numbered spots of an example of square shapes set apart on the ground, then, at that point jump or jump through the spaces on one of the two legs to recover the item.

Langdi is a popular children’s game. A player from the opposing team is sent to tag as many defenders as possible while hopping on one foot. The side with the most defenders tagged wins.

Hide and Seek is a popular children’s game in which players hide in a designated area and wait for one or more seekers/denners to find them. The denner closes his eyes and counts up to a predetermined amount before attempting to locate the hidden players.

The game is an Indian version of the popular western game “Tag.” The game is played between two teams: one of the thieves (chor) and the other of sipahi (police). The sipahi try to catch the chor, and then it’s their time (that is, the chor become the sipahi and vice versa)

The gaming industry on the internet is exploding. More than a few billion people played computer games in 2021, fueling the industry’s 8% growth.

Online gaming

The COVID-19 pestilence essentially affects our life, including how we invest our energy and manage strange events. Numerous people went to video gaming as a type of entertainment after significant stretches of being cooped up at home because of the COVID-19 scourge in 2020. Around 60% of respondents said they were playing more multiplayer games during the pandemic in a worldwide overview directed in June 2020, no uncertainty to some degree to supplant the vis-à-vis association that was seriously confined, if not altogether prohibited, during parts of the emergency.

online chess

Easygoing players have become faithful because of the availability of web-based games that exploit the segregated time and comfort of video gaming stages.

Initiatives like #https://plays.org, which urges individuals to mess around for mingling and stress alleviation, may have a decent effect. Even though gaming can be a useful way of dealing with stress for most individuals, it can likewise be hazardous for others. Significant stretches of social disengagement and innovation-based exercises risk solidifying hurtful way of life designs, making readaptation troublesome once the COVID-19 emergency has passed. To upgrade physical and mental prosperity all through the COVID-19 pandemic, adjusted and viable gaming approaches are required.

Pros of online games

While extreme screen time and gaming effects affect the cerebrum, this doesn’t imply that individuals can’t profit from it. Truth be told, when done with some restraint, it very well may be a decent sort of mental exercise and unwinding.

In logical terms, the cerebrum is animated, making it piece together accessible data and concoct a quick arrangement. Subsequently, more intellectual gifts for critical thinking and memory improvement are created. When addressing challenges, it empowers innovativeness and logical reasoning.

Online games

There are different existing and new games to look over https://plays.org, giving players a wide scope of alternatives. Web-based gaming has become a standard type of amusement in places where the broadband web is accessible.

Past research has shown that games affect individuals’ states of mind and contemplations. The discoveries uncovered that while playing their number one game, the body makes fewer pressure synthetics. Distressing sentiments are supplanted with bright thoughts, and endorphin creation is improved.

Even though gamers invest the majority of their energy playing internet games in a similar sitting position, this doesn’t imply that their bodies are very still. Openness to on the web or virtual games urges the cerebrum to organize various faculties to accomplish the game’s ideal result. A solitary web-based game can at the same time animate the visual, aural, and engine detects. To put it another way, it improves performing multiple tasks capacities.

Web-based gaming additionally permits you to produce cash if you utilize the right stage. They can get huge potential prizes dependent on their degree of difficult work. Yet, just in case you’re somewhere around 18 years of age. Kids may embrace a more inspirational perspective about gaming as cash develops. Dominating matches can likewise bring in your cash. If the gamers have the essential abilities and ability for web-based gaming, they can rake in some serious cash.

Cons of online games

Regardless of how advanced the internet platform is, many people all around the world try to take advantage of online users. Cyberbullying is one method by which these individuals will profit. It’s a common method of diverting gamers’ attention away from the game.

 

How it Started?

“Blogging had never been a career option for me. It began as a passionate hobby. I loved writing and sharing my travel journeys, my love for food, and giving lifestyle advice. I started blogging during a period when no one thought it could be a chosen profession. However, for me, it never meant to be something I took lightly. I was very passionate about my writing, learning new things about the platform, exploring new ideas and everything that could help me grow.”

How it’s going on?

Today, content creation has become an industry of its own. Brands, organizations, and startups are hiring professionals for the dedicated designation. When I look back, I see my growth as a mark of achievement of all the struggles I went through – approaching brands, learning new ways of creating content. The lessons I have learned – I committed mistakes, I learned from them. The journey has not been a smooth ride. If there were slides, there were speed breakers as well. I am very privileged and thankful that I had my husband as pillar support standing on my side. Having said this, the fear of failure never stopped me. Since I started it as a passion project, I was always excited to create new content, never raced for numbers. Even today, where brands look for eye-catching numbers, my clientele returns to me for my work. The quirky ideas and my professionalism. I like to go a step ahead with my clients to give the best output. It is what makes me content, satisfies me. And is one of the reasons my clientele not just increases but they also come back. I feel proud of myself that despite the competition I am now one of the top mom bloggers of the country. That does speak about a lot, correct? At least it does to me.

Furthermore, speaking about the blogging journey, this scene has changed completely. And I, being a pioneer in the industry, have witnessed that change. When very few brands a very few bloggers were available in the market, today, every 5th person is an influencer – creating content, striving towards success, and adding to the ever-increasing competition. People are starting their blogging journey today. They are creating content some amazing and high-quality content. They get viral as well as build a fanbase stronger than ever. I get inspired by people like Jessica Bishop. They push me hard to think more creatively and bring out unique content daily. I have taken every opportunity that came my way. Right from travel blogging to lifestyle content creation. In addition to it, when my daughter was born, people say your career halts when you give birth to a child. Well, I created an opportunity out of it. I loved sharing my journey, my experiences of parenting with my audience. And luckily, it was much appreciated by my audience. So, instead of holding myself back, I stood to race ahead. Life gives me so many reasons to stop but I chose not to.

Honestly, I have never thought of the monetary benefits of Influencer Marketing– yes, it is a perk and there is no harm in charging for one’s hard work. But the zenith to go ahead every time with every opportunity is because of my passion for my work. There are a lot of lessons I have learned since day 1. I stepped into the blogging world and learning until today as I write this. I strive to keep on learning and keep on progressing for better growth and my loving and supporting audience.

Vaccine for Coronavirus

The COVID pandemic has taken the entire world by storm. The world is facing severe conditions due to the rise in the cases of COVID which is now being termed as the second wave. The lockdown situations are also getting extended with new guidelines and restrictions. Amidst this, the launch of more COVID vaccines in the country such as Sputnik V brings hope.

Vaccines are a great way to stop the spreading of the disease. WHO says that at least 60-70% of the world’s population needs to be vaccinated before the chain of transmission can be broken. So in case you’re on the fence of should you or should not get vaccinated, let me tell you now – vaccination is essential!

If you’re worried about safety, it’s better to #KnowYourVaccine than to allow rumours and misinformation to affect your decision making.

Vaccine for coronavirus – is it safe or not?

  1. Careful testing

There is a lot of research and quality control that goes into the development and manufacturing of vaccines. No vaccine is introduced in the country without the regulatory bodies clearing it for safety and efficacy. So you can be assured that vaccines like Covishield, Covaxin and recently Sputnik V are safe. And they help you from developing severe side effects in case you contract the virus.

  1. Side effects are normal

Vaccines are developed to teach your body how to fight a disease. It is therefore common to experience mild to moderate side effects. This happens because your immune system is learning how to fight. Low-grade fever and body ache are normal. But I also know of people who have got the vaccine with no side effects. That does not mean that the vaccine was ineffective. Everybody reacts differently.

  1. Vaccine efficacy

Vaccine efficacy is a percentage reduction in a disease that received the vaccine under a clinical trial. So if the vaccine’s efficacy is 91.6% as in the case of Sputnik V, it means that more than 90% reduction is seen in new cases of the virus.

Sputnik V

  1. Know Your Vaccine

With the amount of fake news spreading from WhatsApp university, it’s essential you gather the data from credible sources like WHO, govt bodies, etc. before deciding what vaccine to put. Even then, make sure you also consult your doctor and are prepared to deal with the side effects, if any.

A good way to know how you can trust a vaccine is by checking its performance, what kind of side effects it has and its high efficacy. Sputnik V, for example, is based on a proven human adenoviral vector platform with a long-term safety profile and no serious side effects. The quality and safety of Sputnik V are, among other things, assured by the fact that, unlike other vaccines, it uses a 4-stage purification technology that includes two stages of chromatography and two stages of tangential flow filtration. This purification technology helps to obtain a highly purified product that goes through mandatory control including the analysis of free DNA presence. In addition, the volume of nucleic acid is several dozen times lower in adenoviral vectors compared to Pfizer and Moderna vaccines (1 to 2 mcg vs 50 to 100 mcg, correspondingly).

I know we’re all going through a déjà vu with the pandemic, what with talks of lockdowns and surging cases and vaccine stock getting over. It’s a difficult time for all of us but I know that we can fight this, together. So, keep your family close, don’t forget to wear your masks when you step out and maintain physical distance. Remember vaccines are your friends.

Take care of everyone and makes fitness your habit.

I am excited because it’s April again and finally the whole month of the A to Z Blogging Challenge by #BlogChatterA2Z! Every time it makes me super thrilled! I have participated in this challenge for the past 4 years and trust me it is an immense pleasure to be a part of such amazing competitions. I hope I am not too late to reveal the theme but I can assure you that it’s worth the wait.

Okay! This year I have come up with an amazing pick-up that is quite adaptable for the new parents. So the topic of the A to Z Blogging Challenge is A to Z of becoming an effective parent. In this topic, I will share my experience and what I have learned throughout my parenting journey.

I know how tough it is to be a parent. And, raising two children made me realize how important proper parenting is for your child as well as for you. I have two kids named ‘Angel’ and ‘Aarit’ and trust me they have made me learn so much about parenting. I believe it is not a chapter where you can learn everything and implement but my experience and some guidelines will make this experience easier for the new parents.

Choosing this as my theme was quite genuine.

There is a lot to understand about parenting. Yes! Not being a good parent always works but being an effective parent is what makes you a good parent. You might have searched a lot on the internet ‘how to be a good parent’ but have you ever searched about ‘How to become an effective parent’. No worries! Finally, I am here to spill some secrets of being an effective parent.

Learn the A to Z of becoming an effective parent with me. Well! I might not have mastered my parenting tricks with my kids but I have surely learned what works the best. Do you want to master the art of parenting then let us together learn from the basics?

I am here to share all my experiences with you. I will start with the Alphabet ‘A’, So stay tuned for this A to Z Blogging Challenge.